Home / Services / Product Feed Health Check: Find and Fix What Keeps Products Off Google

Product Feed Health Check: Find and Fix What Keeps Products Off Google

By Sam · Last updated 11 October 2026 · 5 minute read

Contents

• What usually goes wrong
• What we check
• What you receive
• How it works
• Check your set-up yourself first
• Frequently asked questions
• Sources

What usually goes wrong

• Products disapproved for missing or incorrect barcodes. See how to fix a missing GTIN.
• Feed prices or stock that do not match the website. See how to fix a price mismatch.
• Images with text, logos or sale banners, or generic placeholders.
• Missing or wrong shipping and VAT details.
• Product pages that return errors, or products out of stock but still live.
• Weak titles and categories that hide products from the right searches.
• Policy problems that risk the whole account. See what to do if your account is suspended.

Our general guide to why products are disapproved lists the most common causes.

What we check

• Merchant Center Diagnostics: errors, warnings and the products they affect.
• Price, sale price and stock against your website.
• Barcodes, brands and identifiers.
• Images against Google’s rules.
• Titles, descriptions and categories.
• Shipping, returns and VAT settings.
• Product page health and structured data.
• Your website’s trust information.
• How price and stock sync from your shop, and how often.

What you receive

Your feed health check includes:

• A review of your product feed against Google’s data rules.
• A grouped list of errors and warnings, with the likely cause of each.
• A ranked list of fixes you can make yourself or ask us to make.

How it works

1. You give us read-only access to Merchant Center and your shop data.
2. We export and analyse your feed and diagnostics.
3. We check a sample of product pages against the feed.
4. We report the causes and rank the fixes by impact.
5. You can fix the list yourself, or we can do it.

It takes three working days and costs £195.

Check your set-up yourself first

Start with Google Merchant Center setup for UK sellers and the three error guides above. If you sell on more than one channel, see selling online from one product database.

Frequently asked questions

What does a product feed health check include?

A review of your Merchant Center diagnostics, product data, images, prices, stock and settings, with a ranked list of fixes.

Do you need access to my accounts?

Read-only access gives the most accurate review. Without it, the check is limited to what we can see from the outside.

Can you fix the problems?

We can, if you want us to. The check stands alone and you can act on it yourself.

Will it get my products approved?

We fix the causes we can find. Google decides whether products are approved, and no one can guarantee it.

How often should a feed be checked?

Check Diagnostics weekly, and review the whole feed after any big change and at least every quarter.

Sources

• Productsup, Top 5 reasons for Google Merchant Center disapprovals and how to fix them in 2026, checked 11 October 2026.
• AdTribes, How to fix disapproved products in Google Merchant Center, checked 11 October 2026.
• Google, Fixing Merchant Center disapprovals for product data quality violations, checked 11 October 2026.

Sam, Editor at Clariti Digital.

Related guides

• Google Merchant Center setup for UK sellers: How to set up Google Merchant Center as a UK seller.
• Missing GTIN in Merchant Center: What a GTIN is and how to fix a missing or wrong one.
• Price mismatch in Merchant Center: Why a feed price disagrees with your site and how to fix it.